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Interactive Strategy

Interactive strategy adopts an enterprise or program-level focus to build relevant, living, and resonant strategy. It leverages principles of service design, systems thinking, enterprise architecture and change management.

Its aims to ensure strategic priorities and designs are understood, accurate, relevant and inform delivery.

Service DesignSystems ThinkingEnterprise ArchitectureChange Management

'Interactive strategy' is the unique work I do to support my clients in their transformation journey.

Interactive strategy is an ongoing and living process - ensuring that strategy is informing, while being informed by delivery, and changes in the environment. And, as the rapid pace of change accelerates - thanks, AI - I believe that it is more important than ever that strategy is interactive: it cannot be static, we cannot hold ourselves to 3-year timelines when the pace of change is so rapid.

Current State

Future State

Program level strategic artefacts and planning is static, and undertaken during initial program discovery. As these artefacts are not kept up to date, they lose relevance as transformation programs progress to delivery and implementation stages.
Program level strategic artefacts and planning are living, continually evolving based on lessons-learned and new opportunities. They are up-to-date and relevant to delivery.
Delivery, business and sustainment teams do not always reference or understand program level strategic artefacts. Subsequently, they may duplicate work and deliver outcomes that do not reflect strategic goals.
Delivery, business and sustainment teams have been involved at every stage and have co-designed program artefacts and informed decision making. This fosters buy-in and understanding of transformation goals.
Handover from program strategy to delivery is limited and/or complex, leading to misunderstanding of intent and focus.
As designs are maintained and informed by delivery, they are useful to and leveraged by delivery teams; handover is not required as these functions are linked.

Service catalogue

Establish

  • Service blueprints
  • Concept models (current, future)
  • Delivery models
  • Discovery and user research
  • Customer journeys
  • HCD frameworks, standards and templates

Enable

  • Prioritisation frameworks
  • Strategic roadmaps
  • Enterprise models
  • Governance models
  • Capability maps and analysis

Embed

  • Change management plans
  • Benefits management
  • Continuous improvement frameworks
  • Performance measurement
  • Knowledge transfer
  • Training and capability uplift